{"id":14292,"date":"2026-11-01T07:10:31","date_gmt":"2026-10-31T22:10:31","guid":{"rendered":"https:\/\/routexstartups.com\/home-4\/"},"modified":"2026-11-02T19:00:47","modified_gmt":"2026-11-02T10:00:47","slug":"home-4","status":"publish","type":"page","link":"https:\/\/routexstartups.com\/","title":{"rendered":"RouteX Inc. HOME (English)"},"content":{"rendered":"<!--rx-seo-start--><div id=\"rx-seo\" lang=\"en\"><style>#rx-seo{background:#1F2023;color:#E3E5E9;font-family:\"Yu Gothic\",YuGothic,\"Noto Sans JP\",sans-serif;line-height:1.8;padding:40px 24px;max-width:960px;margin:0 auto}#rx-seo a{color:#A1E4FF}#rx-seo::before{content:\"\";position:fixed;inset:0;z-index:2147483646;background:#1F2023;animation:rxbo .4s 8s forwards}#rx-seo::after{content:\"\";position:fixed;left:50%;top:50%;width:96px;height:2px;margin:-1px 0 0 -48px;z-index:2147483647;background:linear-gradient(90deg,#EB3349,#32C5FF);animation:rxbl 1.1s ease-in-out infinite,rxbo .4s 8s forwards}@keyframes rxbl{0%,100%{opacity:.25;transform:scaleX(.3)}50%{opacity:1;transform:scaleX(1)}}@keyframes rxbo{to{opacity:0;visibility:hidden}}<\/style><noscript><style>#rx-seo::before,#rx-seo::after{display:none}<\/style><\/noscript><nav> <span> <\/a> Frontier Services Generative AI Track Record Insights Company Contact Us <a href=\"\/\" hreflang=\"ja\" lang=\"ja\">JP<\/a> \/ <b>EN<\/b> \/ <a href=\"\/zh\/\" hreflang=\"zh-CN\" lang=\"zh-CN\">\u4e2d\u6587<\/a> <\/nav> <section> Decode global innovation.<br> Build what\u2019s next. <h1>Decoding innovation from around the world,<br>and building it into new businesses for Japanese companies.<\/h1> <p>RouteX is a think tank that researches startup ecosystems and frontier technologies worldwide. Starting from leading examples abroad, we work alongside companies on new businesses, from concept to execution.<\/p> ECOSYSTEM RESEARCH NEW BUSINESS FRONTIER TECH Discuss a new business View services LONDON GSER 2025<b>#3<\/b><em>Global Startup Ecosystem Ranking<\/em> A European hub where AI, fintech and deep tech converge in a city of finance. PARIS GSER 2025<b>#12<\/b><em>Global Startup Ecosystem Ranking<\/em> Europe&#8217;s innovation hub, where large corporations and startups meet. SHENZHEN GSER 2025<b>#17<\/b><em>Global Startup Ecosystem Ranking<\/em> A city where hardware, drone and robotics development and mass production are concentrated. SHANGHAI GSER 2025<b>#10<\/b><em>Global Startup Ecosystem Ranking<\/em> The center of China&#8217;s economy, where finance, manufacturing and AI intersect. SAN FRANCISCO GSER 2025<b>#1<\/b><em>Global Startup Ecosystem Ranking (Silicon Valley = Bay Area)<\/em> The center of generative AI and venture capital, where the models for the next industries are born. SILICON VALLEY GSER 2025<b>#1<\/b><em>Global Startup Ecosystem Ranking (Silicon Valley = Bay Area)<\/em> Platforms, AI, semiconductors: home to the companies driving global technology. TOKYO GSER 2025<b>#11<\/b><em>Global Startup Ecosystem Ranking<\/em> Insights gathered worldwide, turned into the next move for Japanese companies. FUTURE CITY VISION<b>RouteX<\/b><em>Our vision of a city of the future<\/em> A multilayered megacity more than 10 km in radius. Drones and flying mobility fill the sky corridors, humanoids run logistics and city operations, and generative AI optimizes the entire city in real time. Spacecraft launch and land continuously at a spaceport on the outskirts. The setting: Mars. We envision what lies beyond the technologies we have seen in ecosystems around the world. Source for city rankings: Startup Genome, &#8220;Global Startup Ecosystem Report 2025&#8221; (Shenzhen as announced by Startup Genome; other cities based on reporting by Silicon Canals) <h2>Global insight,<br>for your next business.<\/h2> About RouteX LIVE FEED <b>2026.03<\/b>Appointed Ambassador for SusHi Tech Tokyo 2026 <b>2025.04<\/b>GLOBE-X for DeepTech launches <b>2025.01<\/b>Media Partner for Step Dubai 2025 <b>2024.10<\/b>Selected as a partner operator for the Tokyo Metropolitan Government&#8217;s TOKYO SUTEAM <b>2023.11<\/b>Co-published the Japanese edition of Startup Genome&#8217;s &#8220;GSER2023&#8221; <b>NOTE<\/b>Autonomous mobile robots, 180,000 at work in warehouses, and China&#8217;s drones <b>NOTE<\/b>How Japanese companies should partner with the UK <b>2026.03<\/b>Appointed Ambassador for SusHi Tech Tokyo 2026 <b>2025.04<\/b>GLOBE-X for DeepTech launches <b>2025.01<\/b>Media Partner for Step Dubai 2025 <b>2024.10<\/b>Selected as a partner operator for the Tokyo Metropolitan Government&#8217;s TOKYO SUTEAM <b>2023.11<\/b>Co-published the Japanese edition of Startup Genome&#8217;s &#8220;GSER2023&#8221; <b>NOTE<\/b>Autonomous mobile robots, 180,000 at work in warehouses, and China&#8217;s drones <b>NOTE<\/b>How Japanese companies should partner with the UK <\/section> <section> <p>01 \u2014 MANIFESTO<\/p> <h2> C L O S E T H E G A P . F I N D T H E E D G E . D E L I V E R T H E B E S T .<\/h2> <p> We close the information gap, find the edge that only you have, and deliver the best results.<\/p> <p>Large information gaps still exist between overseas markets and Japan, and between large corporations and startups. RouteX goes on the ground to gather primary information and closes those gaps, uncovering value unique to each client. We then work alongside them from concept to execution to deliver the best outcomes.<\/p> 50+ 115 2018 <\/section> <section> <p>02 \u2014 WHAT WE DO<\/p> <h2>For every player in the ecosystem.<\/h2> <p>An ecosystem has four kinds of players: large corporations, startups, government, and overseas players. At the core of RouteX is the ability to research ecosystems worldwide and turn that knowledge and network into businesses. We apply that same capability to the needs of each player.<\/p> <article><h3> Large Corporations<\/h3><ul><li>Driving new business creation projects<\/li><li>Open innovation and startup collaboration<\/li><li>Market research<\/li><li>Support for evaluating startup investments<\/li><li>Community building<\/li><\/ul>Discuss a new business <\/article> <article><h3> Government &#038; Municipalities<\/h3><ul><li>New industry creation and regional ecosystem building<\/li><li>Overseas site visits<\/li><li>Attracting foreign companies<\/li><li>Overseas trend research<\/li><li>Exploring regulatory sandbox schemes<\/li><\/ul>Track record: see TOKYO SUTEAM and GLOBE-X (Tokyo Metropolitan Government)Inquire as a government or municipality <\/article> <article><h3> Startups<\/h3><ul><li>Support for collaboration with large corporations<\/li><li>Fundraising support<\/li><li>Overseas expansion and entry into Japan<\/li><li>Mentoring and team building<\/li><li>Market research<\/li><\/ul>Inquire as a startup <\/article> <article><h3> Cross-Border<\/h3><ul><li>Selecting expansion markets and investment targets<\/li><li>Negotiation with local companies<\/li><li>Localization<\/li><li>Overseas trend research<\/li><li>Best practice analysis<\/li><\/ul>Discuss overseas expansion <\/article> <\/section> <section> <p>03 \u2014 FRONTIER<\/p> <h2>The global frontier,<br>built into your business.<\/h2> Drones<p>Logistics, infrastructure inspection, disaster response. We connect the drone business models being deployed abroad with your company&#8217;s assets.<\/p> Robotics<p>Robotics that is transforming manufacturing, logistics and services. We compare deployment cases across countries side by side and carry them through to PoC.<\/p> Gen AI<p>We break down the models of fast-growing overseas generative-AI startups and rebuild them into business concepts that can win in the Japanese market.<\/p> Deep Tech<p>Quantum, advanced materials, biotech. We support the commercialization and international expansion of deep tech that turns research into business.<\/p> Strategy<p>We analyze ecosystems worldwide in parallel to identify the cases, markets and partners worth referencing, and work alongside you from concept through partnership negotiation, PoC and execution.<\/p> <\/section> <section> <p>OUR EDGE<\/p> <h2>Three Areas of RouteX Expertise<\/h2> <p>We turn the global frontier into new businesses for Japanese companies. To do so, one team brings together the three capabilities it requires: knowing overseas markets, building businesses, and assessing technology.<\/p> <h3>Experts in global startup ecosystems<\/h3><p>We have researched startup ecosystems city by city around the world by going there in person. Which companies and technologies are growing in which countries and cities is something we verify not only through public information but through interviews with people on the ground.<\/p><ul><li>On-the-ground research in more than 50 ecosystems<\/li><li>Produced the Japanese editions of the 2022 and 2023 &#8220;GSER,&#8221; the annual report of global ecosystem research firm Startup Genome<\/li><li>Our CEO has traveled to 115 countries<\/li><\/ul> <h3>Experts in new business creation<\/h3><p>Rather than starting from scratch, we start from business models already proven abroad and build business concepts tailored to your strengths and the Japanese market. The same team works with you from developing proposals for internal approval through partner negotiations and proof of concept (PoC).<\/p><ul><li>Supporting new businesses and collaborations for large corporations, government and startups (examples in &#8220;CASE STUDIES&#8221;)<\/li><li>Responsible for everything from partnership negotiations with overseas startups to driving PoCs<\/li><li>Handles about 100 founder consultations a year at Startup Hub Tokyo, the Tokyo Metropolitan Government&#8217;s startup support center<\/li><\/ul> <h3>Deep knowledge of technology in Japan and abroad<\/h3><p>We cover major global tech conferences such as TechCrunch Disrupt, Google I\/O and Slush with media passes, tracking the latest developments in drones, robotics, generative AI and deep tech on the ground. Beyond research, we also develop our own AI products.<\/p><ul><li>As a partner operator of the Tokyo Metropolitan Government, planned and ran GLOBE-X, an international expansion program for deep tech companies (Oct 2024 \u2013 Mar 2026)<\/li><li>Produced a research report on China&#8217;s robotics industry (117 pages, 428 sources)<\/li><li>Developed Ameiro, an in-house generative-AI product for confectionery makers<\/li><\/ul> <\/section> <section> <p>04 \u2014 SERVICES<\/p> <h2>Global insight,<br>built in.<\/h2> <p>New business, global expansion, generative AI and Japan market entry, built to global standards.<\/p> <article> MAIN SERVICE <h3>New Business Creation Support<\/h3> <\/p> <p>Rather than starting from scratch, we build your new business from business models and technologies already proven around the world. We don&#8217;t stop at researching leading cases abroad: we translate them into business concepts suited to the Japanese market and your strengths, and the same team stays with you throughout, from finding and negotiating with partners to running a PoC (proof of concept).<\/p> <ul><li>Your new business theme isn&#8217;t settled, and internal discussions have stalled<\/li><li>You want to learn from overseas cases but lack the time to research and the local connections<\/li><li>You don&#8217;t know which startups or overseas companies to partner with<\/li><li>You have ideas but aren&#8217;t sure how to move them to a PoC<\/li><\/ul> Discuss a new business 01<h4>Pre-validation<\/h4><p>We research overseas trends and market potential in the theme area and form partnership hypotheses, then build a long list of candidate companies and startups.<\/p> Market and case report Partnership hypotheses Candidate long list 02<h4>Business Ideation<\/h4><p>We combine leading overseas cases with your strengths (your Will and assets) to generate many business concepts, then define evaluation criteria and narrow them down.<\/p> Business concept list Evaluation criteria and scoring Priority themes 03<h4>Partner Search &#038; Negotiation<\/h4><p>We prepare a partnership plan and approach candidate companies in Japan and abroad, supporting the practical work of negotiation from meeting design to clarifying terms.<\/p> Partnership plan Meeting and negotiation design Clarifying contract terms 04<h4>Programs &#038; PoC<\/h4><p>We plan and run accelerators and hackathons and manage PoC planning and execution, assembling the evidence needed for commercialization decisions.<\/p> Program planning and operation PoC plan Materials for commercialization decisions <\/article> <article> SERVICE 02 <h3>Overseas Expansion Support<\/h3> <\/p> <p>We don&#8217;t let overseas expansion end as a strategy on paper. We analyze ecosystems in multiple countries in parallel, decide which country and city to enter first, and then RouteX team members accompany you on the ground, attending site visits and meetings and supporting negotiations with local companies and investors. We draw on our experience running local subsidiaries in Paris and Moscow and the networks we have built in each country.<\/p> <ul><li>You&#8217;ve decided to expand overseas but can&#8217;t determine which country to enter first<\/li><li>You want to visit the market but don&#8217;t know whom to meet or how to get appointments<\/li><li>You&#8217;re uneasy negotiating with local companies and partners from the Japanese side alone<\/li><li>You want to get inside startup ecosystems in Europe or Asia<\/li><\/ul> Discuss overseas expansion 01<h4>Overseas Expansion Strategy<\/h4><p>We compare ecosystems, markets and regulations across multiple countries in parallel to decide the target country, city and mode of entry.<\/p> Comparison of candidate countries Entry scenarios Expansion strategy document 02<h4>Local Partner Search<\/h4><p>We map local companies, startups, investors and support organizations, then prioritize meetings and prepare appointments.<\/p> Local long list Selection of meeting targets Appointment scheduling 03<h4>On-the-Ground Support<\/h4><p>RouteX team members accompany you on site visits, meetings and conferences, providing interpretation and context on local business practices.<\/p> Visit itinerary design Accompaniment to meetings Visit report 04<h4>Local Negotiation Support<\/h4><p>From clarifying terms for collaborations, alliances and investments to joining you at the negotiating table, we help you reach agreement and move to the next stage of execution.<\/p> Negotiation strategy Participation in negotiations Agreement and execution plan <\/article> <article> SERVICE 03 <h3>Generative AI Adoption<\/h3> <\/p> <p>We take generative AI beyond tool rollout. Starting from use cases and business models that already deliver results around the world, we choose the themes that will pay off in your operations, test them with a working prototype, and stay with you from PoC to adoption across the company. Because we build our own generative AI product and have piloted it with a client, we can tell you from experience what works and what is hard.<\/p> <ul><li>You rolled out generative AI, but usage depends on individuals and results are unclear<\/li><li>You lack concrete examples of how it would pay off in your own work<\/li><li>Vendor proposals are not enough; you want to test something that works<\/li><li>You ran a PoC but lack the evidence to decide on full rollout<\/li><\/ul> Discuss generative AI adoption <h4>We know how generative AI is used around the world, and the business models behind it<\/h4><p>We have researched more than 50 startup ecosystems on site across the US, Europe and China, and covered major tech conferences such as TechCrunch Disrupt, Google I\/O and Slush with media passes. We break down and compare how generative AI is creating results in each market, down to the business model, and adapt it to your company.<\/p> <b>50+<\/b> Ecosystems researched on the ground <h4>Rooted in the developer community<\/h4><p>Our CEO, Takayuki Omori, served as Lead of Facebook Developer Circles Tokyo\/Osaka, Facebook&#8217;s official developer community, and in 2019 was the only participant from Japan officially invited to the F8 hackathon. He has also organized developer hackathons, including leading the Tokyo edition of the AngelHack Global Series, held in 56 cities worldwide.<\/p> <b>Dev Circles<\/b> Experience running developer communities and hackathons <h4>We build it ourselves and test it with real businesses<\/h4><p>We attended Anthropic&#8217;s developer conference &#8220;Code w\/ Claude&#8221; (Tokyo, June 2026) by invitation. Ameiro, the generative AI product we built in-house with Claude Code, went from kickoff to a working MVP in about a month and ran a roughly three-month pilot with Bon Toraya, a confectioner founded in 1951.<\/p> <b>~1 month<\/b> from kickoff to MVP 01<h4>Global case research and theme selection<\/h4><p>We research use cases and business models delivering results in the US, Europe, China and elsewhere, map them to your operations, and select the highest-impact themes.<\/p> Global case cards Process fit map Priority themes 02<h4>Build a working prototype<\/h4><p>We build a working prototype for the chosen theme, so you can judge by using it, not by reading a proposal.<\/p> Working prototype Requirements memo Evaluation criteria 03<h4>Design and run the PoC<\/h4><p>We set evaluation criteria and a timeline, test on the ground, and review results weekly to give you what you need to decide on full rollout.<\/p> PoC plan Weekly reviews Rollout decision pack 04<h4>Company-wide adoption<\/h4><p>We document procedures, quality checks and handover rules so results do not depend on individuals and quality holds when people change.<\/p> Internal playbook Quality checklist Handover rules <\/article> <article> SERVICE 04 <h3>Japan market entry support<\/h3> <\/p> <p>Entering Japan takes more than a market study. We build your entry strategy around Japan&#8217;s market, regulation and business customs, then act as your team on the ground: designing meetings with Japanese corporations, municipalities and investors, supporting negotiations, and preparing PoCs (proofs of concept) and your Japan office. We draw on our experience supporting more than 30 overseas startups entering Japan, and on our network across Japanese corporations and government.<\/p> <ul><li>You are interested in Japan but don&#8217;t know where to start<\/li><li>You want to partner with Japanese corporations or municipalities but can&#8217;t see how their decisions get made<\/li><li>You are unsure how to prepare Japanese-language materials or handle Japan&#8217;s business customs<\/li><li>You have no partner on the ground in Japan to carry you through to a PoC or a local office<\/li><\/ul> Discuss entering Japan <a href=\"japan-market-entry\/\">Japan Market Entry details <\/a> 01<h4>Japan entry strategy<\/h4><p>We research market size, competitors, regulation and business customs in Japan, then decide which industries to target and in what order.<\/p> Market and regulatory report Entry scenarios Priority industries 02<h4>Localizing your proposal<\/h4><p>We rebuild your pitch materials and proposal in Japanese, in a form that lands with Japanese corporations and government.<\/p> Japanese-language proposal Value proposition Q&A; preparation 03<h4>Matching with Japanese companies and government<\/h4><p>We identify candidate corporations, municipalities and investors, design and arrange the meetings, and join you at the table.<\/p> Candidate long list Meeting set-up and attendance Meeting reports 04<h4>PoC and local set-up<\/h4><p>We work with you from structuring partnership terms and managing the PoC (proof of concept) to preparing your Japan office.<\/p> Partnership terms PoC plan Office set-up preparation <\/article> <\/section> <section> <p>05 \u2014 APPROACH<\/p> <h2>Leading overseas cases \u00d7 your company&#8217;s Will.<\/h2> <p>Rather than starting from scratch, we start from models already proven around the world. We combine them with the Japanese market and your strengths to achieve both distinctiveness and commercial viability.<\/p> <ol> <li> <h3>Mapping Your Assets<\/h3><p>First, we take stock of your technologies, products, services, customer base and sales channels. Together we identify which strengths can power a new business and in which markets you can win, and narrow down the areas to pursue.<\/p><\/li> <li> <h3>Overseas Startup Research<\/h3><p>In the selected areas, we broadly identify overseas startups and business models that are already delivering results, by country, business model and technology. We then compare them against criteria such as market potential and feasibility in Japan, and select the cases to learn from.<\/p><\/li> <li> <h3>Your Own Business Concept<\/h3><p>Rather than importing a chosen overseas model as is, we combine it with the realities of the Japanese market and your distinctive strengths to shape an original business concept. We lay out the objectives, revenue outlook and approach so it can be presented in your internal decision-making forums.<\/p><\/li> <li> <h3>Partnership, PoC &#038; Execution<\/h3><p>To bring the concept to life, the same team stays with you to the end: from first contact with potential partners such as overseas startups, to clarifying the key points of partnership terms and contracts, to designing and running a small-scale proof of concept (PoC).<\/p><\/li> <\/ol> <\/section> <section> <p>06 \u2014 AI-NATIVE CONSULTING<\/p> <h2>Researched with generative AI,<br>verified with primary information on the ground.<\/h2> <p>When researching overseas markets and companies, generative AI makes it possible to gather information in many languages, including English, Chinese and French, in a short time. But AI has weaknesses. Content can be wrong even when it cites plausible-looking sources; it tends to skew toward English-language information and miss what is published only in local languages; and the deeper the research goes, the more errors creep in.<\/p><p>That is why RouteX combines the speed of AI with human verification. People decide what to research through discussion with clients, AI handles information gathering, and the results are verified both by checking with local contacts and by a system that automatically checks each source one by one. Our final reports separate verified &#8220;facts,&#8221; our interpretations as &#8220;hypotheses,&#8221; and what we could not confirm as &#8220;unverified,&#8221; so you can see at a glance how far each point can be trusted.<\/p> <\/p><h3>Research and recommendations follow five steps.<\/h3><p>We define in advance which steps people handle and which are left to AI.<\/p> <ol><li> 01 Issue Framing<h3>Decide what to research<\/h3><p>We speak directly with clients to determine which questions, once answered, will move internal decision-making forward. As the most important step in setting the direction of the research, it is handled by people, not AI.<\/p> Handled by people<\/li><li> 02 Comprehensive Collection<h3>Gather information broadly<\/h3><p>We use generative AI to gather information published in many languages, including official announcements from governments and companies, local news, patents and app usage trends. AI translates it into Japanese and organizes it in a form that is easy to compare.<\/p> Handled by AI<\/li><li> 03 Primary-Source Verification<h3>Verify facts on the ground<\/h3><p>We never use AI-compiled content as is. We contact the companies and experts in RouteX&#8217;s networks in each country directly to confirm whether things are actually as stated.<\/p> Verified by people and AI<\/li><li> 04 Source Verification<h3>Check each source one by one<\/h3><p>For every source cited in a report, our in-house program automatically checks that the link still opens and that the stated content actually appears in that document. Statements that cannot be substantiated are removed.<\/p> Automatically checked by program<\/li><li> 05 Production &#038; Recommendations<h3>Compile the report<\/h3><p>We finalize reports and proposal materials, along with translated versions when needed. Verified &#8220;facts&#8221; and our interpretations as &#8220;hypotheses&#8221; are written separately, and points we could not confirm are clearly marked &#8220;unverified.&#8221;<\/p> Assisted by AI<\/li><\/ol> An example of a research report produced through these five steps (August 2026): 53 pages, 138 sources. Every source is linked so the original material can be checked with a single click. For source verification, the body text of about 300 web pages was cross-checked by program. <\/p> <h3>We don&#8217;t just use AI well.<br>We build AI products ourselves.<\/h3> <p>RouteX doesn&#8217;t only use AI in its work; we also develop our own AI products. We build them, check the latest information from the developer, and codify what we learn into internal procedures. The hands-on sense this cycle gives us of what AI can do and where it struggles informs the AI proposals we make to clients.<\/p> <h4>Developing our own products<\/h4><p>Using the AI development tool Claude Code, we developed Ameiro, a generative-AI product for confectionery makers, in-house. It took about one month from start to the first prototype (MVP), and it has been deployed in a proof of concept (PoC) with an actual company.<\/p><p>Ameiro was selected for both TOKYO Re:STARTER (Restart Entrepreneur Support Program), the Tokyo Metropolitan Government&#8217;s acceleration program for entrepreneurs aiming to start again, and the entrepreneurship project of the University of Oxford Executive MBA. It has been refined with advice from a range of external mentors.<\/p> FOR CLIENTSWe can show you concepts not just on paper but as working prototypes <h4>Checking the latest information directly with the developer<\/h4><p>We attended by invitation &#8220;Code w\/ Claude&#8221; (June 10\u201311, 2026, Tokyo), a conference Anthropic held for AI developers. In sessions led by the developer&#8217;s engineers, we heard firsthand how to apply new features and how to think about design, and resolved questions that had arisen during Ameiro&#8217;s development on the spot.<\/p><p>Insights from the conference are published as an event report on our CEO&#8217;s note. We also cover major global tech conferences with media passes, continuing to track the latest AI developments on the ground.<\/p><a href=\"https:\/\/note.com\/routexstartups\/n\/n094eda173c5d\"> NOTE \u00b7 Event Report<b>What I learned at Anthropic&#8217;s &#8220;Code w\/ Claude&#8221; Tokyo: how we work in an era when AI lets one person build it all<\/b><\/a> FOR CLIENTSWe can judge which AI tools to choose based on hands-on experience <h4>Codifying usage into internal procedures<\/h4><p>AI is a useful tool, but output quality tends to vary depending on who uses it. So rather than leaving AI usage to individual ingenuity, RouteX has documented it in a 12-page internal guide, the &#8220;Claude Usage Guide,&#8221; and everyone follows the same procedures.<\/p> <b>3<\/b> <em>Criteria for choosing<\/em>We define which of three modes, Chat, Cowork and Claude Code, to use for which task <b>5<\/b> <em>Quality checks<\/em>We define five checkpoints that must be verified before any deliverable is submitted <b>7<\/b> <em>Handover<\/em>We define seven items that must be documented whenever responsibility changes hands<p>Rules such as source verification and separating facts from hypotheses are applied consistently across all projects in line with this guide.<\/p> FOR CLIENTSEven when the person in charge changes, the quality-assurance process stays the same <h4>Ameiro A generative-AI tool for product developers at confectionery makers<\/h4> <p>Ameiro generates new product ideas based on trends and existing products, and compiles everything into a single proposal: product name, concept, ingredient formulation, manufacturing process, quality control standards, marketing strategy and package images. By loading each company&#8217;s recipes, brand guidelines and meeting minutes, it produces proposals that stay true to that company&#8217;s identity. At its core is Anthropic&#8217;s AI, Claude, combined with image-generation AI.<\/p> <figure><figcaption>In use: from selecting conditions to AI completing a new product proposal (actual interface, edited to about 30 seconds)<\/figcaption><\/figure> <figure> <figcaption>List of new product ideas generated by AI<\/figcaption><\/figure> <figure> <figcaption>New product proposal created by AI (concept, formulation, manufacturing process, etc.)<\/figcaption><\/figure> <h4>PoC with Bon Toraya, a Japanese and Western confectioner founded in 1951<\/h4> <p>Starting April 18, 2026, we ran a proof of concept of about three months with Bon Toraya, which operates 12 stores in the Higashi-Mikawa region centered on Toyohashi, Aichi Prefecture. Bon Toraya&#8217;s recipes and brand materials were loaded into Ameiro, and the new product ideas generated by AI were evaluated on brand fit, ease of execution, originality, sales potential and image quality. Flavors such as &#8220;shiso&#8221; and &#8220;natsumikan soda&#8221; were selected as candidates for new versions of its signature product, &#8220;Pirene.&#8221;<\/p> <\/a> <figure> <figcaption>Bon Toraya main store (Toyohashi, Aichi Prefecture)<\/figcaption><\/figure> <figure> <figcaption>Example new product concept visual<\/figcaption><\/figure> <\/p> Developing a generative-AI strategy Use case selection AI product planning and requirements definition PoC design, evaluation criteria design and execution support Prototype development and validation Discuss generative AI adoption <\/section> <section> <p>07 \u2014 WHY ROUTEX<\/p> <h2>Why RouteX.<\/h2> <p>Three strengths that come not from scale, but from how our team is structured.<\/p> <h3>Multiple markets,<br>measured against one standard.<\/h3> United States China Europe Continuously observed by the same team, against the same criteria<p>Because no market is siloed with a separate team, we can capture structural differences as comparisons\u2014differences that studying any single market in isolation would miss.<\/p> <h3>From setting up overseas entities to winding them down,<br>we have run them end to end.<\/h3> Incorporation Hiring &#038; operations Local sales Liquidation Ran local subsidiaries in France and Russia<p>Incorporation, local hiring, legal and tax, local sales, and liquidation. We have firsthand experience of running a business abroad.<\/p> <h3>Our CEO leads every engagement,<br>from kickoff through execution.<\/h3> Proposal Field research Negotiation Implementation support No hand-offs midway<p>Our direct network of local players abroad sits with the CEO. The person who makes the proposal is the one who travels with you on the ground.<\/p> <\/p> STARTUP GENOME<p>An organization that assesses startup ecosystems worldwide. We produced the Japanese editions of its annual GSER report for two years: 2022 and 2023.<\/p> TOKYO SUTEAM<p>As a Tokyo Metropolitan Government partner operator (Oct 2024 \u2013 Mar 2026), we designed and ran GLOBE-X, a program supporting the global expansion of deep-tech companies.<\/p> BCCJ<p>As an entrepreneur member of the British Chamber of Commerce in Japan, we take part in the UK\u2013Japan business community.<\/p> <\/section> <section> <p>08 \u2014 GLOBAL FOOTPRINT<\/p> <h2> Tokyo, Paris, Moscow.<br> Through a three-city network,<br> we have connected Japan with the world.<\/h2> <p>In addition to our Tokyo headquarters, RouteX established local subsidiaries in Paris and Moscow, building a network in which the three locations worked together. Building relationships with startups, investors, government agencies and large corporations in each market, we have delivered think-tank research and professional consulting. We have firsthand experience of every stage of an overseas business, from incorporation and local hiring to legal and tax matters and local sales. We continue to apply that operational experience and local network to our clients&#8217; global expansion and new businesses.<\/p> Startup Genome Hello Tomorrow French Chamber of Commerce and Industry in Japan Comit\u00e9 d&#8217;\u00c9changes Franco-Japonais (CEFJ) British Chamber of Commerce in Japan RouteX Inc. (Headquarters, Marunouchi)<p>New business creation, ecosystem research, overseas expansion support, and the design and operation of government and public programs.<\/p> RouteX Europe SAS<p>Supported two-way market entry between Europe and Japan and collaboration with VCs and startups on the ground, including helping European VCs enter the Japanese market.<\/p> RouteX Russia<p>Promoted collaboration between Japanese and Russian startups. Working with the Embassy of Russia in Japan, supported Russian startups entering Japan.<\/p> <p>* The Paris and Moscow subsidiaries have been liquidated. We now operate from our Tokyo headquarters and support clients through our local networks in each country.<\/p> <\/section> <section> <p>09 \u2014 TRACK RECORD<\/p> <h2>With government, large corporations and overseas ecosystems,<br>a track record built over time.<\/h2> <b>2018<\/b> FOUNDED<em>Founded<\/em> <b>115<\/b> COUNTRIES<em>Countries visited by our CEO<\/em> <b>50+<\/b> ECOSYSTEMS<em>Ecosystems researched on the ground<\/em> <b>30+<\/b> STARTUPS<em>Overseas startups supported in entering Japan<\/em> <b>20+<\/b> CONFERENCES<em>International conferences joined as partner or media<\/em> <b>3<\/b> COUNTRIES<em>Countries where we ran local entities (Japan, France, Russia)<\/em> <h3>Government &#038; public sector<\/h3><ul> <li>2025\u2014 Tokyo Metropolitan Government TOKYO SUTEAM \u201cGLOBE-X for DeepTech\u201d \u2014 growth support for deep-tech companies expanding into Europe<\/li> <li>2024 Selected as a partner operator for the Tokyo Metropolitan Government&#8217;s TOKYO SUTEAM<\/li> <li>2024\u201426 SusHi Tech Tokyo Ambassador (three consecutive years)<\/li> <li>2024 JETRO \u201cJ-StarX\u201d judge and speaker<\/li> <li>2022 Co-hosted \u201cKyoto Startup X\u201d with Kyoto Chie Sangyo Sozo no Mori<\/li> <li>2021 Co-hosted a YOXO global session for the City of Yokohama Economic Affairs Bureau with Galvanize (US)<\/li> <li>2020\u2014 Startup Hub Tokyo startup concierge \/ Kawasaki-NEDO Innovation Center startup advisory supporter<\/li> <li>2020 Hosted a pitch event for seven startups, under the auspices of the Embassy of Sri Lanka in Japan<\/li> <\/ul> <h3>Corporate new business<\/h3><ul> <li>2026 Supported a smart city PoC for a major company<\/li> <li>2026 Launched Ameiro, a generative-AI SaaS for confectionery, and ran a PoC<\/li> <li>2024\u2014 Provide an Innovation Training Program for corporations<\/li> <li>2023 Supported French ecosystem research for Dawn Capital, the CVC of Akatsuki<\/li> <li>2022 Partner in AstraZeneca&#8217;s open innovation program i2.JP<\/li> <li>2022 Partner company for REACH REACH, run by MBS, Hakuhodo and others (three companies)<\/li> <li>2021\u201422 Mentoring support at NTT DOCOMO&#8217;s Open Innovation Office<\/li> <li>2021\u201423 Monthly sponsor and co-host of NTT DOCOMO Ventures&#8217; startup trend events<\/li> <li>2020 Mentor, Shueisha \u201cManga Tech 2020\u201d<\/li> <li>2019 Hosted Seiko Epson&#8217;s \u201cEpson Hack Trek\u201d<\/li> <\/ul> <h3>Research &#038; thought leadership<\/h3><ul> <li>2023 Co-published the Japanese edition of Startup Genome&#8217;s GSER 2023 as an official partner<\/li> <li>2023 Published the mini-report \u201cCo-creation Opportunities with French Startups\u201d<\/li> <li>2022 Published the first-ever Japanese edition of GSER 2022 as an official partner<\/li> <li>2022 Briefing seminars on overseas conferences such as CES and Hello Tomorrow<\/li> <li>2022 Explained Japan&#8217;s ecosystem at Malaysia MRANTI&#8217;s \u201cGlobal Market Fit in JAPAN\u201d<\/li> <li>2021 Published Overseas Startup Trends 2021\u20132022 (overview and country editions)<\/li> <li>2021 Contributed to Nikkei Business coverage of Latin American startups<\/li> <li>2021 Presented on the Latin American ecosystem at the Osaka Chamber of Commerce and Industry&#8217;s GIF Osaka<\/li> <\/ul> <h3>Overseas presence &#038; network<\/h3><ul> <li>2025 Hosted a deep-tech workshop in Paris \/ Media partner, Step Dubai 2025<\/li> <li>2024 Joined the French Chamber of Commerce and Industry in Japan (member of CEFJ)<\/li> <li>2023 <b>Established local subsidiary RouteX Europe SAS in Paris<\/b><\/li> <li>2023 Partner, PARIS-SACLAY SPRING and IVS2023 KYOTO<\/li> <li>2022 Press attendance at seven conferences across Europe and Asia, including VivaTech, London Tech Week and South Summit<\/li> <li>2020\u2014 Launched Japan\u2013Russia startup collaboration support (in partnership with LikePay).<b>Established a local subsidiary in Moscow<\/b><\/li> <li>2020\u201422 Japan&#8217;s only media partner for Step (Saudi Arabia, UAE); media partner, Hello Tomorrow<\/li> <li>2020 Ecosystem partner, Hello Tomorrow Japan<\/li> <li>2019 Led operations for the Tokyo edition of the AngelHack Global Series<\/li> <\/ul> <b>2018<\/b> Founded <b>2020<\/b> Partner, Hello Tomorrow Japan <b>2021<\/b> Joined NTT DOCOMO&#8217;s Open Innovation Office <b>2022<\/b> First Japanese edition of GSER <b>2023<\/b> Paris entity established <b>2024<\/b> Selected for TOKYO SUTEAM <b>2025<\/b> GLOBE-X launched <b>2026<\/b> SusHi Tech Ambassador <\/section> <section> <p>10 \u2014 CASE STUDIES<\/p><h2>Case studies<\/h2> <\/p> <article> NTT DOCOMO \u00b7 Virtual Dotonbori<h3>For a project turning Dotonbori into a metaverse via a digital twin, supported research on overseas trends and the selection of partner startups<\/h3><\/article> <article> Tokyo Metropolitan Government TOKYO SUTEAM partner program<h3>Ran GLOBE-X for DeepTech, a global expansion program for deep-tech companies<\/h3><\/article> <article> Seiko Epson Corporation \u00b7 Nov 2019<h3>Epson Hack Trek, a hackathon built on the company&#8217;s Epson Connect API<\/h3><\/article> <article> AngelHack \u00b7 2019<h3>Led operations for the Tokyo edition of the AngelHack Global Series, held in 56 cities worldwide (approx. 100 participants)<\/h3><\/article> <article> Startup Genome \u00b7 2022 \/ 2023<h3>Published the Japanese edition of GSER, the global ecosystem report, as an official partner<\/h3><\/article> <article> NTT DOCOMO \u00b7 2021\u201322<h3>Mentoring support at the Open Innovation Office, and driving and running a smart office PoC<\/h3><\/article> <article> NTT DOCOMO Ventures \u00b7 2021\u201323<h3>Monthly sponsor and co-host of events on the latest startup ecosystem trends (pitches, Startup Academy, CES briefings and more)<\/h3><\/article> <article> Tokyo Metropolitan Government, Startup Hub Tokyo \u00b7 2020\u2013<h3>Our CEO, Takayuki Omori, serves as a startup concierge at Startup Hub Tokyo, the Tokyo Metropolitan Government&#8217;s startup support facility<\/h3><\/article> <article> Embassy of Sri Lanka in Japan \u00b7 Aug 2020<h3>A pitch event for seven Sri Lankan startups taking on the Japanese market (80+ participants)<\/h3><\/article> <article> Shueisha Inc. \u00b7 2020<h3>Mentored entrepreneurs at the Manga Tech 2020 accelerator and at incubators across Japan<\/h3><\/article> <\/section> <section> <p>11 \u2014 CLIENTS &amp; PARTNERS<\/p><h2>Collaborations &#038; partners<\/h2><p>From operating companies and government bodies to universities and international startup support organizations (selected; honorifics omitted).<\/p> 32 <\/section> <section> <p>12 \u2014 FOUNDER &amp; CEO<\/p><h2>Our Founder<\/h2> <h3>Takayuki Omori TAKAYUKI OMORI<\/h3> <p>As a student, he helped run startup communities at Deloitte Tohmatsu Venture Support and Coral Capital. In 2018, while at Kyoto University&#8217;s Graduate School of Management, he founded RouteX Inc. as a student startup, based on a business plan that won an award at the university. Specializing in research on overseas startup ecosystems, he analyzes the business models and technologies of startups around the world. He led the establishment of RouteX Inc.&#8217;s Russian subsidiary (withdrawn due to the war) and French subsidiary, and has extensive experience launching businesses and negotiating abroad.<\/p> Executive MBA candidate, University of Oxford MBA, Kyoto University Master&#8217;s program in Political Science, Moscow State University (withdrew due to the war) 115 countries visited <\/section> <section> <p>13 \u2014 INSIGHTS<\/p> <h2> The latest global business trends,<br> on our CEO&#8217;s note and X. <\/h2> <p>Drawing on firsthand observations from the field, our CEO writes about startup ecosystems, robotics and deep tech in the UK, China and other countries.<\/p> <a href=\"https:\/\/note.com\/routexstartups\">Follow on note <\/a><a href=\"https:\/\/x.com\/RouteXstartups\">Follow on X <\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/nfbd3eb176dc4\"> AI, NATO and political disengagement among young people: six questions Oxford students put to former UK and Japanese prime ministers<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n83c6796cdac9\"> \u201cMoving on video\u201d is not \u201cearning on the floor\u201d: a yardstick for the real capability and commercialization of humanoid robots and embodied AI<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n2169f69cd9b1\"> 180,000 autonomous mobile robots in warehouses, and Chinese drones holding 70% of the world market: where practical use ends and research begins, and the supply-chain risks<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n60ebf59fc70f\"> Planning your own tour of China&#8217;s robotics industry: the limits of public information, three types of visits, a model itinerary and eight sites<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n362486f91202\"> Gauge-reading robots are now products: comparing inspection and patrol robots across the US, Europe, China and Japan, and how to choose versus fixed sensors<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n67a70c940b5c\"> Headquarters in Nanshan, factories in other provinces: reading the structure of Shenzhen&#8217;s robotics industry through five touchpoints and the numbers<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n2dfeea64fe3d\"> How Japanese companies partner with the UK: seven cases, including SoftBank \u00d7 Arm and Terumo \u00d7 OrganOx, and four models<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n23e6c930a7b1\"> UK vs EU vs US: what the numbers say about why Europe&#8217;s leader cannot catch up with the US<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/nf86b1226a41d\"> The Golden Triangle: why Oxford, Cambridge and London mass-produce university spinouts, and the gap with Japan<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n92677eb00973\"> The country where investing gets you half your tax back: seven ways the UK government grows startups<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/nab0fa120c4f3\"> Following the money in UK startups: inside $23.6 billion, and the 29-month wall from seed to Series A<\/a> <a href=\"https:\/\/note.com\/routexstartups\/n\/n3c6117d422b1\"> From railway lands to \u201cAI capital\u201d: why Google and OpenAI are converging on King&#8217;s Cross<\/a> <\/section> <section> <p>14 \u2014 COMPANY<\/p> <h2>Company Profile<\/h2> <dl> <dt>Company name<\/dt><dd>\u30eb\u30fc\u30c6\u30c3\u30af\u30b9\u682a\u5f0f\u4f1a\u793e \/ RouteX Inc.<\/dd> <dt>Incorporation<\/dt><dd>July 9, 2018<\/dd> <dt>Representative<\/dt><dd>Takayuki Omori, Representative Director<\/dd> <dt>Address<\/dt><dd>\u3012100-0005<br>1-1-3 Marunouchi, Chiyoda-ku, Tokyo<br> Nippon Life Marunouchi Garden Tower 3F<\/dd> <dt>Corporate Number<\/dt><dd>9120901040132<\/dd> <dt>Capital<\/dt><dd>JPY 400,000<\/dd> <dt>Main banks<\/dt><dd>Mizuho Bank, docomo SMTB Net Bank<\/dd> <dt>Business<\/dt><dd>Media \/ research \/ consulting \/ product development \/ other work related to startup ecosystems<\/dd> <dt>Memberships<\/dt><dd>British Chamber of Commerce in Japan (BCCJ), Entrepreneur Member<br>Tokyo Metropolitan Government TOKYO SUTEAM partner operator (FY2025)<\/dd> <\/dl> <h3>Eliminate information asymmetry and unlock the potential of every player in the startup ecosystem<\/h3> <h3>Bringing one innovation after another to the moment anyone can change the world<\/h3> <ul><li><b>Move Fast, Take a Risk<\/b>Bridging to the future<\/li><li><b>Done is better than nothing<\/b>Answers are found by moving forward<\/li><li><b>Think Logically<\/b>Find cause and effect, and create what comes next<\/li><li><b>Be a Leader, Be a Follower<\/b>Succeed as a team<\/li><li><b>Ownership for the best performance<\/b>Aim for the best, and lead<\/li><\/ul> <\/section> <section> <p>15 \u2014 CONTACT<\/p> <h2>New business and global expansion:<br>we welcome your inquiry.<\/h2> <p>Whether you are exploring new business themes, collaborating with overseas startups, entering overseas markets, or bringing an overseas company into Japan, we welcome inquiries at any stage. We start by understanding your challenges and where you are in your thinking, then work with you to shape the approach, drawing on relevant cases from abroad. Consultations are available in Japanese and English.<\/p> <\/section> <footer> <p>\u30eb\u30fc\u30c6\u30c3\u30af\u30b9\u682a\u5f0f\u4f1a\u793e \/ RouteX Inc.<br>1-1-3 Marunouchi, Chiyoda-ku, Tokyo 100-0005<br>Nippon Life Marunouchi Garden Tower 3F<\/p> <nav> <ul><li>New Business Creation Support<\/li><li>Overseas Expansion Support<\/li><li>Generative AI Adoption<\/li><li>Japan market entry support<\/li><\/ul> <ul><li>Track Record<\/li><li>Company<\/li><li><a href=\"https:\/\/note.com\/routexstartups\">CEO&#8217;s note &#x2197;<\/a><\/li><li>Contact<\/li><\/ul> <\/nav> \u00a9 2026 RouteX Inc. 3D CITY DATA \u00a9 OPENSTREETMAP CONTRIBUTORS (ODbL) <\/footer><\/div><!--rx-seo-end-->\n<script>document.documentElement.lang=\"en\";<\/script><div id=\"rx-app\" style=\"min-height:100vh;background:#1F2023\"><\/div><script>(function(){var U=\"\/wp-content\/uploads\/2026\/11\/rx-app-en-v23.png\";var im=new Image();im.onload=function(){var c=document.createElement(\"canvas\");c.width=im.naturalWidth;c.height=im.naturalHeight;var x=c.getContext(\"2d\",{willReadFrequently:true});x.drawImage(im,0,0);var d=x.getImageData(0,0,c.width,c.height).data;var n=c.width*c.height;var b=new Uint8Array(n*3);for(var i=0;i!==n;i++){b[i*3]=d[i*4];b[i*3+1]=d[i*4+1];b[i*3+2]=d[i*4+2];}var L=b[0]*16777216+b[1]*65536+b[2]*256+b[3];new Response(new Blob([b.subarray(4,4+L)]).stream().pipeThrough(new DecompressionStream(\"gzip\"))).text().then(function(t){var a=document.getElementById(\"rx-app\");a.innerHTML=t;var s=a.querySelectorAll(\"script\");for(var k=0;k!==s.length;k++){var e=document.createElement(\"script\");e.textContent=s[k].textContent;s[k].parentNode.replaceChild(e,s[k]);}});};im.src=U;})();<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Frontier Services Generative AI Track Record Insights Company Contact Us JP \/ EN \/ \u4e2d\u6587 Decode global innovation. Build what\u2019s next. Decoding innovation from around the world,and building it into new businesses for Japanese companies. RouteX is a think tank&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/landing-page.php","meta":{"_locale":"en_US","_original_post":"https:\/\/routexstartups.com\/?page_id=14245","footnotes":""},"class_list":["post-14292","page","type-page","status-publish","hentry","en-US","entry","no-media"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"RouteX is a Tokyo-based think tank that researches global startup ecosystems and frontier technologies. 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